The Role of Packaging in Food and Beverage Sales

Specialty food consumers will generally pay a premium for the high-quality products they expect. Taste, ingredients, and nutritional content remain important decision-making factors, while price plays a smaller part. The product’s packaging is key to telling the story of a product immediately. How often do you buy a particular brand of food because you think to yourself the product must be good because the packaging looks great? How often are the ingredients’ origins contemplated, but the packaging origin ignored? How many natural products are being packaged in a box made in China, or other foreign countries?


Specialty Foods Demand Specialty Experience

Seattle Gourmet Foods discusses the client experience working with The BoxMaker.

Food and Beverage Packaging

From design through fulfillment, The BoxMaker is fully equipped to ensure your specialty foods packaging makes an impact from the get-go. We understand that you’re operating in a competitive landscape where differentiation is key. The BoxMaker offers several products and services to grow your business, including:

  • Structural Design
  • Club Packs and Displays
  • P.O.P. Retail Display Program
  • Custom Labels
  • Flexible Packaging and Shrink Sleeves
  • Shipping Supplies
  • Fulfillment, Kitting, and Pack-Out

Food and Beverage Packaging


Digital print production for both wide-format corrugated and labels permits us to create stunning packaging that delivers an experience. Digital also empowers us to easily manage variable data (such as SKU proliferation or short-run promotional content) without the need to purchase a new print plate for every impression – delivering a huge impact for the specialty foods industry. Our support in this arena is comprehensive and extends to fulfillment and shipping, to eliminate additional handling and transit cost to you.


Food Processing Facility Essentials from 3M

When you’ve got what you need to keep your team geared up, your equipment humming, and your facility gleaming, you have more time to set new goals, cook up new ideas, and plan for the future. Turn to 3M to help you keep the basics in place, so you can focus on the big stuff.

The 3M™ Food Processing Facility Guide will walk you through all of the areas in your facility that can be enhanced with 3M products, including:

  • Tapes and Equipment
  • Cleaning Supplies
  • Safety
  • Filtration
  • Communication

3M Food Processing Facility Guide Free PDF


The BoxMaker + Specialty Foods: A Great Pairing

If you’re ready to turn up the flavor on your food and beverage packaging, contact The BoxMaker today and speak with one of our expert Packaging Advisors.


Request a Food and Beverage Packaging Quote

The BoxMaker is ready to partner with you to meet all of your food and beverage packaging needs. Contact us today to get started.